Linda Yaccarino
Linda Yaccarino

Linda Yaccarino cites “Deceptive Attacks” as the driving force behind advertiser departures

What To Know

  • Linda Yaccarino, the former CEO of X, dismissed a report from a watchdog group that resulted in a significant withdrawal of advertisers as “misleading and manipulated.
  • ” In a note to X employees on Sunday night, Linda Yaccarino addressed concerns raised by the report and emphasized the importance of data in revealing the true narrative.
  • “While some advertisers may have temporarily paused investments because of a misleading article, the data will tell the real story,” Yaccarino stated in the note, originally reported by The Hollywood Reporter “For all of us at X, we’ve been exceptionally clear about our efforts to combat antisemitism and discrimination, as there’s no place for it anywhere in the world.
  • In response to the controversy, Musk announced on Friday that the company would file a lawsuit against Media Matters and those involved in what he called a “fraudulent attack on our company.

Linda Yaccarino, the former CEO of X, dismissed a report from a watchdog group that resulted in a significant withdrawal of advertisers as “misleading and manipulated.” In a note to X employees on Sunday night, Linda Yaccarino addressed concerns raised by the report and emphasized the importance of data in revealing the true narrative.

“While some advertisers may have temporarily paused investments because of a misleading article, the data will tell the real story,” Yaccarino stated in the note, originally reported by The Hollywood Reporter “For all of us at X, we’ve been exceptionally clear about our efforts to combat antisemitism and discrimination, as there’s no place for it anywhere in the world.” The note was titled “Our Work is Meaningful.

Linda Yaccarino assures everyone that X is taking a stand against antisemitic content and is all in for supporting free speech

Linda Yaccarino also framed the situation as a matter of free speech, asserting that “no critic will ever deter us from our mission to protect free speech.” This aligns with X owner Elon Musk’s consistent claims that preserving free speech on the platform is of utmost importance, despite concerns about an increase in hate speech since Musk acquired the service last year.

Following the report from watchdog group Media Matters for America, which revealed that ads from major advertisers like IBM, Apple, Disney, and others appeared next to pro-Nazi content on X, significant advertisers withdrew their ads from the platform.

Linda Yaccarino, the former head of NBCUniversal’s advertising division, faced pressure to resign as X CEO due to her decision to defend Musk, as reported by Forbes.

In response to the controversy, Musk announced on Friday that the company would file a lawsuit against Media Matters and those involved in what he called a “fraudulent attack on our company.” This lawsuit was filed on Monday.

Despite the mounting challenges, Yaccarino reiterated her criticism of Media Matters in a post on X on Monday morning. “When you’re this consequential, there will be detractors and fabricated distractions, but we’re unwavering in our mission,” she wrote. “Thank you for standing with us!”

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