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YouTube will remove cancer treatment misinformation

What To Know

  • The company will erase content that endorses cancer remedies proven to be harmful or ineffective, as well as content that dissuades viewers from seeking professional medical care.
  • This encompasses content that promotes unverified treatments instead of approved medical care or as an assured remedy, as well as treatments that health authorities have expressly labeled as dangerous.
  • To determine whether a condition, treatment, or substance falls within the purview of YouTube’s medical misinformation policies, the platform will assess whether it poses a significant public health risk, aligns with guidance from global health authorities, and is susceptible to misinformation.
  • Furthermore, YouTube is sharing a compilation of scientifically substantiated videos pertaining to cancer and collaborating with Mayo Clinic to generate additional informative videos on the subject.

YouTube has declared its intention to eliminate inaccurate assertions regarding cancer treatments as part of its ongoing initiative to enhance its strategy against medical misinformation. The platform will delete content that opposes authoritative health guidance, including subjects like Covid-19, reproductive health, cancer, and hazardous substances. This represents a significant advancement in combatting medical misinformation on the video-sharing site.

YouTube’s recent policy update is designed to halt the dissemination of unfounded information about cancer treatments. The company will erase content that endorses cancer remedies proven to be harmful or ineffective, as well as content that dissuades viewers from seeking professional medical care.

This encompasses content that promotes unverified treatments instead of approved medical care or as an assured remedy, as well as treatments that health authorities have expressly labeled as dangerous. For instance, the misleading assertion that patients should “opt for vitamin C instead of radiation therapy” will be removed.

This revision is just one of multiple measures YouTube has adopted in recent years to enhance its stance against medical misinformation, which also bars false assertions about vaccines, abortions, and content that glorifies eating disorders.

As part of the announcement, YouTube is introducing a more comprehensive framework for its medical misinformation policy, categorizing content into prevention, treatment, and denial.

To determine whether a condition, treatment, or substance falls within the purview of YouTube’s medical misinformation policies, the platform will assess whether it poses a significant public health risk, aligns with guidance from global health authorities, and is susceptible to misinformation.

Dr. Garth Graham, YouTube’s Director and Global Head of Healthcare and Public Health Partnerships, and Matt Halprin, the VP and Global Head of Trust and Safety, jointly announced these new policies.

YouTube’s fresh guidelines for health-related content will be organized into three categories: prevention, treatment, and denial misinformation. The prevention aspect will scrutinize and remove videos that contradict established guidelines from reputable sources or undermine vaccine safety and effectiveness (as the platform did by banning vaccine misinformation in 2021).

The treatment facet will focus on removing any misinformation concerning medical conditions, encompassing unproven remedies. Denial-oriented content removal will concentrate on false declarations, such as attributing non-Covid-19 causes to deaths from the virus.

YouTube will eliminate videos specifically centered on cancer that breach any of these policies, with a more robust enforcement approach expected in the following weeks. For instance, videos asserting garlic’s curative properties for cancer will be taken down.

Furthermore, YouTube is sharing a compilation of scientifically substantiated videos pertaining to cancer and collaborating with Mayo Clinic to generate additional informative videos on the subject.

This strategic move by YouTube serves as an important step to counteract the proliferation of false information about cancer treatments. It underscores the significance of providing individuals with accurate data, enabling them to make informed choices regarding their health. YouTube’s commitment to eliminating inaccurate claims about cancer treatments will help ensure the availability of trustworthy information when it’s most needed.

In summary, YouTube’s novel policy strives to thwart the dissemination of deceptive information about cancer treatments. The platform will erase content that contradicts established health guidelines, covering areas like Covid-19, reproductive health, cancer, and harmful substances. This constitutes a momentous stride towards curbing medical misinformation on the video-sharing platform, guaranteeing access to credible information for individuals seeking accurate guidance.

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